Tag Archives: content

London to Nashville: Recapping the APR Annual Conference

Posted on June 12, 2015 by aprcoblog

Every year, the Subject Matter Experts (SME’s) from APR gather from all over the world for a week-long conference to share with and learn from one another. Luke Beauchamp, a Broadcast SME from London, UK, attended his first conference this year … Continue reading →

Posted in From the Team | Tagged Agency, annual conference, Broadcast, content, content creation, cost savings, Digital, experiential, media spending, print, production, strategy | Leave a comment

DIGITAL ASSET MANAGEMENT: The Myth, The Challenge & The Opportunity

Posted on September 9, 2014 by aprcoblog

THE MYTH – Digital Asset Management is simply a technology implementation The goal of Digital Asset Management is to make content available to its users. There are many technology providers that profess to have digital asset management systems, which is … Continue reading →

Posted in From the Team | Tagged archive, asset management, Assets, cam, content, creative asset management, DAM, Digital Asset Management, henry stewart, leveraging, librarian, prepurpose, production assets, re-purpose, skip powers, storage | Leave a comment

Tag Archives: content

London to Nashville: Recapping the APR Annual Conference

DIGITAL ASSET MANAGEMENT: The Myth, The Challenge & The Opportunity

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